If you looked at us closely this is what you would see:
innovative. collaborative. unique. genuine. smart. aware. analytical. organized. helpful. idea generators. professional. creative. results driven. problem solvers. responsible. partners.
"Insanity: doing the same thing over and over again and expecting different results."
~ Albert Einstein
"Houndstooth provides me the opportunity to do what I love - collaborate and partner with businesses to solve their problems. Almost every challenge can be improved by effectively communicating to the "right" people. I enjoy figuring out who the "right" people are and what they want to hear to drive action."
greg adzia - president
Greg is the President and strategic leader of Houndstooth Marketing. He is an expert in conversational/integrated marketing, spending the majority of his career developing strategy and implementing campaigns using data driven methodologies. Greg has partnered with clients to identify their challenges and then determine a cost effective, targeted plan to achieve their goals.
Greg grew up in Naperville, IL and is a graduate of the University of Illinois-Urbana/Champaign. He still lives in the Chicago suburbs with his wife and three children.
Why houndstooth? A common question.
The houndstooth pattern intertwines and integrates one thread with another. It has substance. It's usually associated with heavy material like wool and twill - it lasts forever. What a great visual representation of our integrated approach. Everything must tie together to stay strong.
While we believe it's a compelling and memorable name, the origin started with Greg's first dog, Hank - RIP. As names were being brainstormed, Greg thought of paying homage to his departed black lab. So, after several dog themed ideas were thrown around, houndstooth was formed.